Happy New Year ! Welcome to 2019!

Today’s post is a review of my 2018 blogging year- an objective look at stats, trends , insights, reflections and goals for 2019.

Key Metrics:

In 2018, I published only 58 times, with about 60% of posts being Monday Motivation photo posts.

My KPIs garnered were as follows.

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Not superlative, but not bad either considering that over half were merely pictures or quotes and not text pieces.

Top Posts & Pages:

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As ever, my Home Page and About Me pages were together the most popular as was last year’s Stats and Insights.

The one post that really stood out is the piece on my grandma. On her birthday in July – six months after she passed away, I had written a post describing one of my favorite memories of her. It was cathartic for me but also one of my very vulnerable ones- I had hit publish after debating for long but without editing. The rawness and emotions probably resonated well with you , my wonderful readers and moved to the top of my most viewed pages.

Referrers:

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This year too my loyal readers made up for the bulk of my traffic. I started tweeting my posts on Twitter and that has become a nice organic source of traffic. So, definitely looking forward to promoting the blog more on that medium.

Another interesting source is Peggy Klaus’s site where the author linked to my review of her wonderful self help book.

Map-wise Readership :

Looking at where my viewers were across the globe, I get:

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I am always convinced my Indian readership is predominantly the family. Hence, seeing that my other readers are far in excess of those from India makes me feel giddily happy.

Insights:

  • Write and write longer.

While the Monday Motivation posts are fun and get good views, my readers like good content. I am happy that my ‘touchy-feely’ posts and book reviews and opinions are still what folks like you following / reading this blog enjoy. So, I shall continue to post those as such.

  • Post More.

I wrote a lot less this year thanks to a new job and longer commute. Not to give any excuses, but I shall rise to the loyal following of readers like you and write more and post regularly.

  • Stay True to Book Loving but not Couch Potato

My year wise stats are as follows:

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I posted a lot about books, reading tips, reviews and so on in 2017. I also wrote a lot about the places we traveled, including a lot of local spots but with the eyes of a tourist. Sadly, 2018 did not see me  posting more of the same. And that definitely showed in the stats. So, 2019 shall see me use that couch to read more and write more about my adventures off the couch and zipping on my feet.

  • Tweet More.

I get it- life is quick and busy and distracted. Without reminders and social validation, reading posts on this blog is not a priority. Definitely then, I need to up the ante on my tweeting efforts, get more eyeballs, more social validation and engagement.

Blogging Goals 2019

All those facts and figure and reflections bring me to the goals for 2019.

  • Post a regular blog post every week- Wednesdays to be precise.
  • Continue to add a photo post or quote for MondayMotivation.
  • Add book reviews of the book I read. You can view my Goodreads 2019 Reading Challenge here. I pledged to read 35 books and will be putting up a Book Reading Challenge page with my 2019 goals and progress on it. Every time I read a book, I plan to add my opinion/ review on this page.
  • Add more travel posts- especially those about local adventures (such as this) and trips with the kiddo.
  • Change my About Me page for 2019.

 

I always love looking my stats on WordPress (and because I am a business intelligence analyst in my professional life). I write because I enjoy the process and the community  (and yes, the satisfaction too!) and mostly the guidance. The numbers reveal how I fared blogging wise :epic let down of my readers in 2018 except for a few wins. The stats also give me insights on what to do in the coming year and learn valuable lessons.

Do you look at you stats and metrics? How do you use them? What’s your fav part? How did you fare in 2018? Let me know your thoughts in the comments below.